Goodyear | LONG WAY
In May of 2020, NASCAR became the first major sport to return during the COVID-19 pandemic.
We welcomed back drivers, teams, and fans with the most familiar voice in racing — Dale Earnhardt Jr.
From kickoff to launch we completed this campaign in 7 days. NASCAR ain’t the only one that’s fast.
Here we are, 24 hours before delivery, recording vo with dale over zoom. pretty sure he was in his pajamas.
that’s okay dale, I was too.
HOSPITAL FLYOVERS
In the early days of the pandemic, we were asked to concept a covid-19 response for the Goodyear Tire & Rubber company.
We decided to put the grounded Goodyear Blimps back in the sky to salute medical workers and patients alike. and we got some media attention for it too.
